CORRECTING and REPLACING Business Wire Announces June Webinar Series : Business Wire's New Media Specialists Provide Free How-To Help for Press Rel
NEW YORK (Business Wire EON) May 22, 2008 -- The corrected release reads:
BUSINESS WIRE ANNOUNCES JUNE WEBINAR SERIES
Business Wire's New Media Specialists Provide Free How-To Help for Press Releases
Business Wire's popular webinar series continues in June with free education on how to optimize press releases for search engines as well as social media lessons for new media neophytes.
"Our goal is to show how the press release can work as a foundation document that becomes fodder for conversation and coverage all over the web," said Monika Maeckle, Vice President of New Media for Business Wire. The free webinars, which have reached out to thousands of professional communicators, focus on using new and social media tools to turn the humble press release into an interactive marketing tool.
Business Wire's June 2008 Webinar Schedule follows.
Wednesday, June 4, 2008
Your text needs a partner: Using Multimedia to Drive Press Release Results
10 AM Pacific/ Noon Central/ 1 PM Eastern
A .jpg says a thousand .txt and in this tutorial, you'll learn how to increase press release traction by adding multimedia. We'll review success stories and provide how-to tips.
Your guides:
Jennifer Saragosa, Account Manager and New Media Specialist
Malcolm Atherton, Account Executive and New Media Specialist
To register: https://www1.gotomeeting.com/register/932030997 Tuesday, June 10, 2008
Be an SEO Hero -- Optimize Your Press Release for Search
10 AM Pacific/ Noon Central/ 1 PM Eastern
Learn how to write for search engines with the EON: Enhanced Online News Search Engine Optimization tool powered by Newsforce.
Hosts: Maria Van Wambeke, Product Development Specialist
Michael Toner, New Media Specialist and Account Executive
To register : https://www1.gotomeeting.com/register/500127813 Wed June 18, 2008
EON: Enhanced Online News
10 AM Pacific/ Noon Central/ 1 PM Eastern
SEO, social media, and multimedia in PR: what's new and what you can do NOW to improve new media traction and effectiveness of your press releases.
Hosts: Sarah Shepard, Senior Account Manager and New Media Specialist
Clint Howell, Senior Account Executive and New Media Specialist
To register https://www1.gotomeeting.com/register/579470696 Friday, June 27, 2008
Lost in MySpace?
10 AM Pacific/ Noon Central/ 1 PM Eastern
Still floating in a fog, trying to figure out how to apply Web 2.0, social media and SEO to your press releases? Don't despair. Business Wire answers your most frequently asked questions.
Hosts: Monika Maeckle, Vice President of New Media for Business Wire
Malcolm Atherton, New Media Specialist and Account Executive
To register: https://www1.gotomeeting.com/register/487447373 Visit the EON: Enhanced Online News Resource Toolshed on Delicious: http://del.icio.us/eon_resources
MULTIMEDIA GALLERYhttp://www.businesswire.com/cgi-bin/mmg.cgi?eid=5692112